“What Exactly Is K-Pop?” [Sat.1 TV Interview]3 min read


CEO of BLACK ONE ENTERTAINMENTKlaus H. Wilch, was exclusively interviewed by the major German TV station Sat.1 for a two-part TV special on K-Pop.

Overview Of The “What is K-Pop?” Interview

How has K-Pop been able to consistently grow over the past decade?

Klaus explains why K-Pop managed to grow from a niche music genre to a billion dollar industry. Of course, the growth of Social Media and platforms like YouTube have been crucial for the rise of K-Pop.

However, despite its heavy focus on music, K-Pop overlaps into many other industries.

Diversity is key.

What Makes K-Pop’s Approach Different?

The many ventures into industries like Fashion, Beauty have all helped expand K-Pop’s overall reach. One might even argue that it’s part of the reason why K-Pop is feverishly adored by an ever-growing global audience.

The systematic training, development, marketing and career approach of these Korean entertainment powerhouses (YG Entertainment, JYP Entertainment, Big Hit Entertainment, SM Entertainment) are so unique and competitive, yet is still nowhere to be seen in the Western world. 

Make sure that you have a look at the interview here: Sat.1 Interview about K-Pop with Klaus Wilch

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We at BLACK ONE ENTERTAINMENT are excited because since day one, it’s been our aim to combine best practices in entertainment, media, and content of both West and the Far East, to finally bring you a fresh systematic approach that develops talent in Europe.

And if you’re an artist or still at the very beginning of your creative career, applications for our first OPEN CALL are open.

This is where you have the chance to become one of our first fully sponsored artists.

Head to www.blackoneaudition.com to find out more!

Also have a look at: NEW Netflix Series Explores The K-Pop Phenomenon

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